Event marketing design

BNP Paribas - Ocean Sole

Agency

2Heads

Client

BNP Paribas

Industry

Banking and charity

Timeline

2018

Role

Senior Designer

The Brief

With more than 11,500 delegates and 300 financial institutions in attendance, the objective was to create a high-impact experience that reflected BNP Paribas’ positioning as the bank for a changing world.

A key focus of the activation was to spotlight their partner, Ocean Sole — a Kenyan social enterprise transforming ocean waste into vibrant art, supporting marine conservation and generating employment within coastal communities.

My Role

Working alongside the agency 2Heads in Berkshire, I helped shape the experience from initial concept through to final delivery. I contributed to early ideation, developed the visual direction and storyboards, designed the complete suite of on-screen graphics, and wrote the accompanying copy.

I also attended client meetings and collaborated closely with developers to ensure the interactive experience and final animations were executed seamlessly. The installation was well received at the event, successfully drawing engagement and reinforcing the campaign message.

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